Tag Archives: brand

Your small business brand: 4 Strategies to Build Brand Engagement on the Social Web

In this post, I will be setting out some definitions and best practices that will help the small business owner, start-up venture or entrepreneur take the steps necessary to build brand engagement in the social web space. What you’ll learn … Continue reading

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Social Web Marketing Strategy for Small Business: the Digital Party

Just finished reading a good article by John Arnold, writing for Entrepreneur Magazine in his Marketing Tools & Technologies column. “4 innovative marketing solutions that are just around the corner for small businesses.” I think that small businesses should certainly … Continue reading

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Top 10 global brands

Look at Apple’s change vs. 2009. Ipad anyone? And how did IBM do it?

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Private label branding: this is how it started

No Name brand is back – great strategic branding article from brandchannel, with comments For marketers that grew up when the original No-Name brand products adorned the shelves of Loblaws stores in the 1980’s, the iconic packaging, font, and colour … Continue reading

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Interbrand article: Brand naming trends in 2010

Brand Naming Trends in 2010 Super Interbrand article speaking to the evolution of brand names in recent years – from a truly informed point of view. Enjoy!

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The marketing driven business: the 4 ideas YOU need to grow your small business brand

The organizations that have built the greatest brands in the world are marketing-driven. http://www.Interbrand.com ranks the 2009 top ten global brands as: Coca-Cola IBM Microsoft GE Nokia McDonalds Google Toyota Intel Disney The differences between being a product/service driven organization … Continue reading

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Interbrand Blog | Global Branding Consultancy

Interbrand Blog | Global Branding Consultancy. Great blog from Interbrand. Check out their top Global Brands too!

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