Tag Archives: market segmentation

Building a Strategic Marketing Plan: Identifying Your Target Market in 8 Steps

Part 2 of my digital whitepaper about market segmentation and target market selection. I hope this will help your business get through this sometimes challenging task. Enjoy!

Posted in advertising tips for small business, marketing planning and strategy | Tagged , , , , , , , , , , , | Leave a comment

Building a Strategic Marketing Plan: Market Segmentation 101

Video is the new whitepaper. Uploaded part one of my whitepaper about Market Segmentation + Identifying your Target Market, turned into a branded vid, and voila! Hope you find this interesting/useful!

Posted in advertising tips for small business, marketing planning and strategy | Tagged , , , , , , , , | Leave a comment

Building a Strategic Marketing Plan 101: Market Segmentation + Identifying your Target Market.

This post is a continuation of my thread about building a strategic marketing plan, and why successful business owners should have one developed. After identifying your strategic business objectives the next key element of your marketing plan is market segmentation … Continue reading

Posted in advertising tips for small business, marketing planning and strategy, the thinktank: communications ideas | Tagged , , , , , , , , , , , | 12 Comments